Lise Laurin, a pioneer in Sustainable Return on Investment (S-ROI) and Life Cycle Assessment, founded EarthShift in 2000, adopting these methodologies to support North American industries’ early efforts at sustainability.
Lise Laurin, a pioneer in Sustainable Return on Investment (S-ROI) and Life Cycle Assessment, founded EarthShift in 2000, adopting these methodologies to support North American industries’ early efforts at sustainability. She continues to develop and leverage EarthShift Global’s training, simplified LCA tools and S-ROI tools to build organizational capacity and drive large-scale change. Lise received the 2017 Rita Schenck Lifetime Individual LCA Leadership Award from the ACLCA, and is the driving force behind the LCA Roadmap, working with the SETAC North America Life Cycle Assessment Advisory Group. She was a member of the UNEP SETAC Life Cycle Initiative team working on Organizational LCA (O-LCA) and advocates for a balanced, holistic approach to LCA within the International Standards Organization (ISO) Technical Advisory Groups for LCA and Ecolabeling.