Rob Massoudi

Rob is the global head for Digital Transformation ABB Ability™ where he leads a team responsible for acceleration of ABB’s digital businesses, acceleration of the digital adoption of customers, and incuba-tion of strategic group-wide digital businesses. With over 25 years in information technology, Rob is an innovative executive and entrepreneur with experience ranging from founding startups to executive management of global enterprises. His back-ground spans software and systems product development, strategic partnerships, technology led business strategy consulting for the Fortune 500, general management and corporate development. Prior to joining ABB, Rob was Corporate Development Officer at SpaceTime Insight, an industrial Inter-net of Things (IoT) and machine learning software technology startup based in the Silicon Val-ley. SpaceTime Insight is a provider of predictive monitoring and optimization solutions for asset intensive industries (utilities, energy, transportation and logistics). Rob joined SpaceTime insight from Cisco Systems, where he held several senior leadership roles, in-cluding global lead of the Internet Business Solution Consulting Group (IBSG), global lead and General Manager of the Strategic Partnership Group and planning lead for Cisco’s Telepresence Products. In these positions Rob worked with end customers to envision, create, and deliver innovative technology enabled business strategies and economic models driving real economic impact in profitable growth and process optimization. Rob holds a bachelor's degree in computer science and mathematics. He currently serves on the tech-nical advisory board of NextAxiom and Allied Sports Ventures, and previously served on the boards of ng Gramecysquare.com, CxNetworks, TransAria, and MCC:O2. Rob is also a published author.