富国银行如何使企业，员工的价值观付诸行动

编者按：克丽斯塔范流苏将在被进行“使用战略慈善事业促进员工敬业度”的研讨会San Francisco GreenBiz Forum。

一个炎热的周六在2012年4月，在加州中部山谷农场的国家，我发现自己在一个家庭农业工人安装太阳能发电系统的屋顶。我的同胞安装了从弗雷斯诺两个区富国银行分行行长。

农场的国家吗？太阳能？银行家？

同月，富国银行发布了一套environmental commitments— to be achieved by 2020 — that include reducing the company’s environmental impact, financing the transition to a greener economy and encouraging stronger and more sustainable communities. One of the beneficiaries of our community and philanthropy commitment was GRID Alternatives, a California-based nonprofit that installs solar electric systems for low-income families. This was one of its clients, the Martinez family, and we had come to pitch in.

Many large companies spend a lot of time finding and organizing appropriate corporate volunteer activities. The most effective engagement programs are ones that both inspire large numbers of team members and demonstrate the company’s values and priorities to a broader audience.

拥有超过265,000团队成员服务于一个在美国的三户，富国银行通过综合办法重点龙头积极变化的可持续性是其团队成员开始。竞彩足球app怎么下载通过我们的绿色团队计划, our employees take the lead in finding projects that speak to them. A Wells Fargo Green Team member first introduced us to GRID Alternatives in 2005 and in a similar fashion our Green Team in Milwaukee, Wis., has forged a partnership with Growing Power, a local nonprofit focused on sustainable urban agriculture and youth education. Our Puget Sound Green Team works with Seattle University on its community farming and food bank initiative.

富国银行employees have been volunteering with GRID Alternatives since 2005, getting on the roof to learn new skills, build stronger working relationships with their teammates, and be involved in their communities. Volunteers over the years have included Chief Administrative Officer and Senior Executive Vice President Pat Callahan and Executive Vice President David Weber. Wells Fargo also provided GRID with an initial $600,000 in grants to support both its solar installation program and its workforce development efforts. In September 2012, Wells Fargo announced a five-year, $2 million commitment to help the organization take its model national.

扩张与安装在境12个低收入家庭与来自30多个当地的富国银行员工志愿者帮助丹佛的人类发展外拉开序幕。Abdelati和玛莉卡Moumen是接受太阳能发电系统的家族之一。来自摩洛哥的移民，他们已经取得了巨大的个人牺牲以帮助他们的三个孩子在美国获得成功。他们的女儿，法蒂玛，一个商学院学生在科罗拉多州丹佛大学，关于机会的价值和影响他们的系统适度储蓄会对他们的生活和他们的社区启动仪式上发言。对于富国银行的志愿者，谁得上法蒂玛和她的哥哥，Zackaria屋顶工作，经历了巨大的回报。

通常情况下，与GRID替代品，最流行和最有效的员工发起的项目整合到我们更广泛的员工参与计划。随着GRID替代品，我们能够轻松地插入非营利组织的志愿者存在的模式，跨越加州扩大了我们的绿色团队和环保志愿者的机会。电网项目是一些最流行的志愿者活动，我们的团队主机，我们利用整个加州的组织的年度Solarthon突击建造活动，推出新的绿色团队，或将其用作现有的绿色团队与招聘机会帮助的。

What makes this model successful is that GRID hosts a predictable program for our volunteers. It is not easy to manage large-scale volunteer opportunities, but GRID does this quite well by offering a standard schedule for the day and pre-event training so that everyone arrives ready to start work and the work ends on time and as expected. As a corporate volunteer partner, we appreciate that approach as it makes it easy for us to promote this work to our busy Green Team leaders.

但良好的志愿机会也什么的员工志愿者每天带走。我一直在七个GRID替代安装现在，什么让体验站出来对我来说永远是人。

在那一天天气闷热弗雷斯诺，我们得到了满足和工作一起Floricel马丁内斯和她的伙伴，阿图罗。Floricel从墨西哥瓦哈卡，九年前来到美国。她和阿图罗，季节性农业工人，被抚养两个儿子，5岁和9，从樱桃和葡萄采摘工资。在工作之间是经常难以支付电费，平均为每月$ 210他们通过自建房组织建立了自己的家庭一起从地上爬起来，而当是时候把太阳能，他们准备挽起袖子。

看着在一天结束时打开系统的第一次家庭是整个团队兴奋。我们可以在他们的脸上看到我们自己的汗水和我们公司的投资是为他们做。我们还得到了一天的工作有一个年轻男子的经验与志愿GRID最近登陆了他与真货太阳能一份稳定的工作。这是社区和行动环境的可持续性。竞彩足球app怎么下载我们做了很多的清理类型的事件为好，但是当你有你的帮助人们直接接触，那些总是受制于人的是让人们从事的项目。

“社区依靠那些谁在其中生活和工作的参与和支持，”梅拉妮蒂洛森，富国银行团队成员（萨克拉门托绿色团队的领导者）谁最近在奇科，加利福尼亚州网格替代项目自告奋勇说：“什么网格做我们的社区超越可持续性和成本节约为低收入家庭。竞彩足球app怎么下载他们提供了一个机会，为个人建立联系，学习新的技能，并有助于我们留下了孩子们的遗产“。

网格模型真的让g的概念reen energy and its benefits to lower-income communities to life for our team members, while our investment in and work with GRID demonstrates in real time Wells Fargo’s corporate values. In 2012 GRID Alternatives trained more than 3,000 volunteers and job seekers in solar installation, and installed solar for more than 1,200 low-income families in California and Colorado, saving them an estimated $36 million over 30 years — money that helps them live more affordably in their homes and provide for their children.

Large companies have many opportunities to share their resources by investing in employee engagement. Where they succeed on a large scale is where they follow the lead of their employees in finding projects that have meaning, both for the employees and for the company’s strategic priorities.